The Problem I'm trying to solve:

The Male Loneliness Epidemic

According to recent studies, less than 30% of men have six close friends, and 15% of men have no close friends at all.

This plays a big part in depression and anxiety amongst men.

The Solution I'm trying to offer:

Connecting through clothing

The idea of the clothing brand is to serve as a simple and discrete means of communication for us as men, whereby we can easily recognise each other in public, strike up a short conversation or exchange just a fist bump, and in doing so, acknowledge each other and the daily struggles we both go through.

The clothing brand aims to help lower that initial conversation barrier, because both parties will already have something in common. In doing so, it might help you create more friendships, and thus help combat the male loneliness epidemic.

I want us to create a global brotherhood, where race, culture, lifestyle and upbringing all don't matter. All that matters is doing what we can to combat this issue, and create possible lifelong friendships and brotherhoods.

As men, the last thing we want, is to be pitied and comforted. Maybe, just maybe, acknowledgement and respect could work.

A glance at our products:

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Why buy BYMM:

Let's say you buy a piece of BYMM Clothing, you see someone else in public wearing BYMM Clothing, you both notice each other, fist bump and ask how it's going? After a short conversation, you both say "I hope it all gets better soon, and I hope you stay strong and keep going". Do you not think this little interaction between two complete strangers would be incredibly powerful for both parties?

Hopefully in this way, all men, regardless of skin colour, lifestyle, past trauma and suffering, can all be a part of one larger community; a brotherhood; where we all help each other.

As men, the last thing we want, is pity and comfort. Maybe, just maybe, acknowledgement and respect could work.

Join BYMM

I'm still not convinced:

If you have read everything up to this point and you are still not convinced, I want to say just one thing: Thank you for taking time out of your very valuable day to read through my landing page. You have given me your most valuable asset, which is your attention, and for this I am greatful.

If you decide not to buy anything from BYMM Clothing today, perhaps because you feel that it is your duty and responsibility to suffer and struggle on your own, or perhaps you do not want to "succumb to weakness" and join a community based on the principles of acknowledgement and respect, I ask only one thing of you, my friend:

If it starts getting too much; the daily suffering; the weight atop your shoulders; the loneliness; please consider being a part of this family before you make an irreversible decision.

I, too, am a struggling man, suffering day in and day out. I would love nothing more than for YOU to join our family. After all, what do you have to lose that is more valuable than your life?

Perhaps you would be willing to just join our community via email for now, and receive a weekly email which will hopefully help you stay strong and keep going.